Markets without Competition – Creating new Oceans
As a communications agency, The Ocean Power has set itself the goal of leading brands to a more unique position and more efficient strategy. With the help of the Blue Ocean strategy, we develop positions that move in their own markets beyond the usual product categories: the blue oceans. In this way, together with our customers, we find unique brand worlds which cannot be imitated by other market participants.
“We don’t sell motorbikes, we sell a lifestyle – the motorbike is thrown in for free“
(William Davidson; Harley-Davidson)